Instagram and Facebook, in the monthly report
ThodaLogic Ops connects a client's Instagram Business/Creator account and its linked Facebook Page through Meta login, and turns the insights into the numbers a client cares about — with a comparison that reflects the actual previous period.
Invoices by status
- Paid(9)
- Unpaid(3)
- Partial(1)
Content pipeline
- In Production(5)
- Client Review(3)
- Approved(4)
- Posted(8)
How it works
- 1Admin connects via Meta login and picks the client's Instagram account.
- 2First sync backfills ~12 months of daily insights + recent posts.
- 3Pick a range; followers/reach/engagement + top posts compute for it.
- 4Share via the internal Reports tab or the client portal.
What you get
One connection, two surfaces
A single Meta connection covers the Instagram Business account and its Facebook Page. Metrics and posts are stored per platform so the report can show each separately.
The metrics clients ask about
Followers, reach, impressions, profile views, website clicks and an engagement proxy — level metrics compared last-vs-last, cumulative metrics summed for the window and compared to the previous window of the same length.
Top posts for the range
Recent posts with likes, comments, shares, saves and reach, ranked by engagement for the selected dates — not a frozen "last sync" list.
History and data lifecycle
First sync backfills about 12 months, walked in 30-day windows to fit Meta's insight limits. Disconnecting stops the sync; a Meta data-deletion request removes the provider-derived rows.
Common questions
Personal Instagram accounts?
No — it needs an Instagram Business or Creator account linked to a Facebook Page (Meta's requirement for insights).
What permissions does it ask for?
Read-only insights scopes for Instagram and the linked Page — no posting or management permissions.
Does it publish posts?
No. Reporting only; the content pipeline tracks a per-platform posted checklist separately.
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Run your whole agency in one place
Clients, content, approvals, invoicing, team and client reporting — one login, one bill.